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  • Why Healthcare Clinic Owners Need to Embrace Social Media

    Most healthcare practice owners recognise that healthcare’s “starting line” moved some time ago. The typical healthcare journey now begins online, long before the first clinic appointment or practitioner-patient face-to-face encounter. Among the chief propellants of this digital shift are the: • Increasing emphasis on wellness, prevention and healthy living. • Empowerment of the informed...

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  • Why You MUST Have Online Appointment Booking

    Are You a Patient Self-Scheduling Innovator or 10 Years Behind the Times? Recently I spotted an article about online reservations for GP’s, where patients make their own appointments via the Internet. “Some practices rave about the money and time they’ve saved by allowing patients to schedule visits through the Internet,” But so far, many allied […]

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  • 6 Ideas to Make Your Online “First Impression” for YOUR Clinic Creative, Engaging and Shareable

    6 Ideas to Make Your Online “First Impression” for YOUR Clinic Creative, Engaging and Shareable “First impressions matter. Experts say we size up new people in somewhere between 30 seconds and two minutes,” former diplomat Elliott Abrams observed. But practitioners do not have much of an opportunity to make a face-to-face first impression these days. […]

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  • Negatives of Job Descriptions Part 3

    Last week we outlined 3 more potential negatives of having job descriptions for your employees. In this final week we will discuss the 3 final negatives of having strict job descriptions. 1. Limits Innovation Job description in few cases tends to typecast the applicant that means being an initiative or improving the methods and procedures […]

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  • Negatives of Job Descriptions Part 2

    Last week we outlined 3 potential negatives of having job descriptions for your employees & contractors in your clinic. This week we have listed 3 more potential negatives that should be taken into consideration. 1. Narrow A job description summarises the tasks that someone does in a job. This summary can be very narrow, and […]

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  • Negatives of Job Descriptions

    There are many benefits to job descriptions. As we have previously discussed, it makes it easier to fill the position and gives your clinic employees or contractors a clear description of what they do on a day to day basis. However, there are also some disadvantages to strict job descriptions. There are some cases in […]

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  • Positives About Job Descriptions Part 3

    We continue our series on the importance of Job Descriptions… “If you use clinic employee job descriptions as living, breathing documents that are updated regularly to reflect the changing requirements of each employee, these descriptions can become more of a role plan than an irrelevant document.” Over the next few weeks I will uncover the […]

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  • Positives About Job Descriptions Part 2

    We continue our series on the importance of Job Descriptions… “If you use clinic employee job descriptions as living, breathing documents that are updated regularly to reflect the changing requirements of each employee, these descriptions can become more of a role plan than an irrelevant document.” Over the next few weeks I will uncover the […]

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