Category Archives : Practice Marketing

Why Not Establish Your Own Fan Club

A healthcare believer is a patient who talks favourably about your practice and your services and passes on positive word-of-mouth to other people within the community. This is great, right? Healthcare believers are great for your practice as they help to build your reputation, attract new patients and get people talking about your practice. True […]

Healthcare Practice Marketing – Simple But Effective

When marketing your practice, do you do this? I’m sure you have been told before that healthcare practice marketing is more than just advertising. Having multiple marketing strategies in place is the best way to keep your practice growing and new patients through the door. It doesn’t matter what you call it as long as […]

Five Tips to Help Your Practice Grow

What I will say to you now may come as a bit of a surprise but in order for your practice to grow fast, it needs to grow slowly first. By that I mean that you need to ensure that your practice is ready to grow before you take off. Can you handle the influx […]

Improve Your Google Ranking with Blogs

This article is for bloggers and non-bloggers alike. Anyone who has some sort of digital involvement should care about SEO. Without getting too complex, SEO is the great game we’re all trying to win online. Essentially it’s about crafting your online channels, like your website or social media profiles, to help you rank on the […]

How to Manage Your Online Reputation

Managing your online reputation can be a major factor in the success or failure of a small healthcare practice. More and more patients are using reviews to make their decisions, so your online reputation is extremely important to manage. It is therefore vital to respond appropriately to negative online reviews. By that I also mean […]

Successful Healthcare Practice Marketing Strategies

As a practice owner you’re likely to operate on a small budget and chances are marketing is probably the first place you would start cutting costs. However, it is important to maintain consistent healthcare practice marketing. Your competitors are likely cutting back also and you will have the ability to improve your community share by […]

Facebook Changes to Business Pages

Facebook Business Pages – The Changes Facebook is constantly making changes to the design and way things are accessed – for both businesses and individuals. They’ve made a few fantastic changes in the past couple of years, such as adding call-to-action buttons to business pages. Recently Facebook has made a number of changes when it […]

How To Drive Patient Numbers Through Events

How To Drive Patient Numbers And Heighten Practice & Brand Awareness Through Events A lot of practitioners do not consider using events to build their practice, but events are a fabulous way to increase revenue and the public’s awareness of what you offer. But this does not mean that you have to spend a fortune […]

Downtime Healthcare Practice Marketing

How do you get around the down times, when your practice is not (yet) full of patients or you may have just opened a new practice? Here are some tips on how to ensure your practice can make it through tough times and perhaps thrive. Add to and ‘milk’ your database If you own an […]