Category Archives : Running a Practice

How YOU Can Use The 80/20 Rule to Market Your Practice More Effectively in 2019

I’m a firm believer in the “80/20 Rule” and I’ve found that you can apply the rule to many things, including the marketing of your practice in 2019. Historically, the 80/20 Rule is actually called the Pareto Principle and comes from an economic study that was done by an Italian economist, Wilfredo Pareto who learned […]

Many Ways to Attract New Patients to YOUR Practice #5

Over the last 4 weeks we have started to uncover some proven ways to help you grow your practice and add new patients. Here are the last 5 ways which we will cover: 21. Generate media exposure: The right amount of media exposure can attract a large volume of new patients and increase the branding […]

Many Ways to Attract New Patients to YOUR Practice #3

Over the last 2 weeks we have started to uncover some proven ways to help you grow your practice and add new patients. Here are 5 more ways: 11. Embrace technological advances: Young patients are keen on having a technologically connected healthcare experience, and you can easily achieve it through cost-effective technical updates. For instance, […]

Many Ways to Attract New Patients to YOUR Practice

Marketing is key to the success of any practice, there are really no exceptions. For any healthcare practice to grow you must get a decent number of new patients every week. Moreover, to attract new patients, a practice must offer competitive services at reasonable pricing. Retaining existing patients (which is more important) also demands hard […]

The Clothes YOU Wear in YOUR Clinic

You may think that clothes don’t matter. In a perfect world, a clinician would be judged at their practice based solely on the outcomes they achieve with their patients. Unfortunately, that’s not how it always works in practice. How you choose to dress each morning reflects how you feel about your role – that you […]

Motivating Your Front Office Staff

Here are 10 ways practices can motivate their front desk staff to exhibit these behaviours. These tips rely on two main qualities that practices must possess. To motivate your staff, you must be a good leader and communicator. Your staff looks up to you and mirrors your attitude. Your enthusiasm for the service you provide […]

Denying the Signs of Burnout

Some employees who have recovered from burnout shared what they called “the lies we told ourselves” related to denying the signs of burnout, even when loved ones pointed it out to them. These included: • I am fine • It is your nagging at me that is stressful • I love my job • I […]

Recognising the Signs and Symptoms of Burnout

The majority of contractors or employees experiencing burnout will remain at work. Being aware of changes in attitudes and energy can help with early identification. Contractors or employees of yours may not realize that they are dealing with burnout and may instead believe that they are just struggling to keep up during stressful times. Stress, […]

Understanding Burnout in Your Practice

In last week’s MME we covered: 6 Ways for your Staff to Avoid Healthcare Burnout Today, more about it! Burnout is characterized by emotional exhaustion, cynicism and ineffectiveness in the workplace, and by chronic negative responses to stressful workplace conditions. According to the Journal of Applied Biobehavioral Research, burnout is having a growing impact on […]

6 Ways for your Staff to Avoid Healthcare Burnout

The stresses and strains of working in private practice in Australia can take its toll on even the strongest personality in your practice whether it be a clinician, admin staff or receptionist. From persistent, sometimes rude and impatient patients to strict AHPRA and other governing body regulations, the healthcare staff in your practice are constantly […]